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1. Affiliate Strategy & Program Setup
Program design: Define goals, target audience, and the commission model (e.g., CPS, CPL, hybrid).
Affiliate recruitment: Use networks (e.g., ShareASale, CJ Affiliate) or direct outreach to attract suitable affiliates or influencers.
Technical setup: Establish tracking systems, unique links, and compliance guidelines for affiliates.
2. Content Creation & Affiliate Activation
Affiliate-ready content production: Develop blogs, reviews, videos, or email campaigns tailored to highlight affiliate products and include optimized tracking links.
Asset development: Provide banners, creatives, templates, and pre-approved messages to affiliates for easy deployment.
Launch support: Assist with onboarding affiliates, briefing them on best practices, and ensuring content aligns with brand messaging.
3. Monitoring, Analytics & Optimization
Performance tracking: Monitor key KPIs—clicks, conversions, impressions, affiliate revenue, etc.—through dashboards and reports.
Affiliate performance management: Identify top performers, provide feedback, and offer tiered rewards or bonuses for high conversion.
Continuous optimization: Refine content, update messaging, test commission incentives, and adjust targeting based on data insights.